Posts Tagged ‘social media management’

 

June 24th, 2013

Article Marketing Strategy-Generating Leads with Valuable Content!


An article marketing strategy is probably not what you had in mind when you started your home business, but I can assure you that it’s growing in popularity. It means less overhead for your business if you use it, but most of all it’s something ongoing that could help you make commissions for years.

See, the magic in blogging is that you can blog once and it’s up forever. Don’t you think it’s time you at least considered something much easier, and less costly for your business? There is no need for you to spend money when first starting your business, and after all,  if you are marketing on a budget you want to share with other new business builders that have discovered the same to be true.

So, what does it take to utilize your very own article marketing strategy? It doesn’t take much, in fact, I am going to share with you the basics, and how you can get your business up and running on the fast track for success!

article marketing strategy

Start Your Article Marketing Strategy

Starting a new marketing campaign with an article marketing strategy can be exciting, but you’ll need a WordPress blog to do so. If you have your website set up, this is a great way to direct traffic to your website.

All you need is a list of topics that you wish to start with including:

  1. Starting your home business
  2. Marketing on a budget
  3. Learning how to market in the digital world
  4. Marketing with social media 
  5. Marketing with SEO and articles

Just as I am providing you with information here, you can do the same for other people as well! It’s pretty simple when you just sit down with a list of topics as you would any other day. Consider all of the questions you had when you first started your home business, and answer them. It’s that simple.

These are the basics on articl emarketing, but what do you do once the articles are written on your WordPress blog?

Article Marketing Strategy Means Social Sharing!

Once you write your articles in your blog, it’s a great idea if you share them with social media. This means that you need to make social media a part of your article marketing strategy. This means that you need to share them at least on these sites:

  • Facebook
  • Twitter
  • Pinterest
  • Tumblr
  • WP Reader (just leave links)

These are so simple, and there are still more sites to use. Remember, fresh content is always best so be sure that you are maximizing your opportunity where this strategy is concerned. A strong marketing strategy can lead to generating plenty of leads in a short period of time, and it translates into more money for you and your business needs.

Are you ready to start your new strategy? Are you ready to learn more to go beyond the confines of this article to grow your business?

If you would like to learn more about how you can build a successful article marketing strategy, then go HERE now to check out this FREE 7 day BOOTCAMP now!

 

June 20th, 2013

Social Media Strategy-What You Need for Success!


Social media strategy? Who needs it? You do!

Even if you are new to the industry, you should already be able to see the power of social media. While it’s so easy to get started, it’s also easy to get caught up in the excitement of doing something before you are really ready to launch. This simply means that you need to think about social media, how it’s being used, and how you can come up with a strategy of your very own to put to good use.

What does it take to make social media work? What do you need to have in place in order for your business to achieve the ultimate in success? I am going to share with you how you too can develop a full social media strategy for your home based business, and how you can start generating interest little by little to build your business with ease, and have fun while you are doing so!

social media strategy

Brainstorming for Your Social Media Strategy

So, you started your home business, and you formatted your website before you did anything else. Now what? Ah, it’s social media. I bet your surprised, right?

You probably aren’t, especially if you were to account for the time you spend online with Facebook just looking at everyone’s pictures of family and so forth. This is why building a social media strategy is so important; it’s what bridges the gap between you and the customers, through engagement, and not to mention the fact that you just need to have a presence online.

There is no way that any business can survive without social media, and having said that, there is no time like the present for you to make the move to:

  1. Learn as much as you can about social media
  2. Learn as much as you can about Facebook and how it works
  3. Learn as much as you can about Twitter and how it works
  4. Learn as much as you can about Instagram and how it works
  5. Learn as much as you can about Pinterest and how it works

Learn as much as you can about other social networking sites to see if they fit in. All in all, the thing is, not many people fully understand that social media is the glue that holds everything together. So, what do you need to ask to start putting together the actual strategy?

You’ll need to identify:

  1. Who your audience is
  2. What are they interested in
  3. What can you do connect with them
  4. How will you market to them consistently?

These are all great questions worth asking when building your business, and this is how you’ll put together a strategy that you can start out with, and one that will change slowly over time.

What to Remember About Your Social Media Strategy

Remember as you build this strategy that things will change as you do, so don’t sweat the small stuff!  Not everyone has such a strong need for social media. For example, business to business is a tough one because most businesses are just looking for the best way to cut costs. If you have a unique proposition for your business, then it’s really important for you to use social media to reach your audience.

If you are targeting a  specific audience, or you are targeting a specific set of skills, then Facebook gives you the advantage from the perspective of pay per click. Don’t you think it’s time you took some workshops on social media?

If you are searching for some help with your social media strategy for your home business, then go HERE now to access this FREE 7 day BOOTCAMP, now!

June 18th, 2013

Social Networking Sites and WHY You Need to Use Them


Social networking sites appear to be more of just a trend, but that isn’t necessarily true. These sites are now the focal point for any business to not only start but to maintain engagement and conversation with your target audience. If you really want to attract people to you, then social media is the best and easiest way to do it. With a viable social media strategy you can accomplish great things, and it’s free to start!

Why are more businesses NOT using these sites? How is it that a business could not see the value in it?

While not all businesses share the same profile or goals for that matter, it’s important that you consider researching how social media can help your business grow, and how it can help you promote you as the brand, as well as products and services.The value of social networking sites is often underestimated, and I am going to share with you how you can start using them for free while you build your business, and why they are so invaluable!

social networking sites

Why Social Networking Sites Are Ideal for Promoting Your Business

While you may feel as though social media is useless, think again. It may feel like a bunch of drama as it applies to your personal life, and you may not see the value in it for the long term, but I can assure you that social networking sites are just what you need to promote your business to take it to a whole other level.

There are plenty of people that don’t see the benefit in it, but I can assure you that ones that do are quite successful. Here is WHY they work:

  1. You can create an online presence and be visible to your customers
  2. You can connect with people and engage with them online before you ever meet or speak on the phone
  3. You can easily share updates with your target audience about things you are doing
  4. You can provide your audience with valuable content relevant to your business

When you have a home based business, social media is a key component of connecting with people in a way that makes you more real to them. Remember, they want to work with someone that they like and trust, so it’s important that you recognize this now.

Facebook is the primary site you’ll want to use regarding ads but there is so much more to this type of marketing campaign that you just might be surprised!

Social Networking Sites Change the Way People Interact with You!

I have to tell you right now that social networking sites will actually change the way people interact with you! This is because they will interact with you cautiously, and they will contact you when THEY see fit. This puts connecting on their terms, which is ideal. Remember, people don’t want to be sold, but they do love to buy.

Consider that car dealerships have a much better outcome as a result of social media, and no it’s just status updates to Facebook and Twitter. Facebook is genius in that is allows you to run ads for your business, and you can easily target the audience you want for your business. The funny part is, there are still businesses that say it doesn’t work. It may not work for them if they don’t know:

  • How to use it
  • How to write ads
  • Who their target audience really is

You have to know who your audience is, and what they want and you also need to know what they are interested in. This isn’t about you, so just keep that in mind. You can add your brand into your Facebook marketing, and you can easily build brand loyalty by reaching out to your fans. Your brand name can get more recognition when it’s in front of more people, and when you focus on teaching them and helping them build their business too!

Are you ready to rock online? Are you ready to really get the attention of others in the home business arena? Instead of focusing on what everyone else thinks, why not focus on what “social networking sites” can do to bridge the gap between the two of you, and how it can help you help others to build their business too!

PS-Did you learn something new as a result of reading my article? Do you need help with your marketing campaign? If you enjoyed my article on social networking sites, please LIKE and SHARE my article, and go HERE to access this FREE bootcamp put together by Six Figure Mentors!